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Cheese McQueen

  • Brand Identity
  • Illustration
  • Packaging

Cheese McQueen is a brand cooked up for Kristen Allan to sell her cheese making wares.

With references from Italian deli signage to the colours of the Australian outback, this brand designed to have the versatility to be used over many applications.

The full suite includes logos with strapline variations, custom illustration and pattern set, tote bags, labels, stationary and social media templates.

Cheese McQueen logo and patterned illustration
Cheese McQueen logo
Cheese McQueen logo
Cheese McQueen logo
Cheese McQueen logo
Cheese McQueen bag
Cheese McQueen bag
Cheese McQueen swing tag
Cheese McQueen swing tag
paper texture
Cheese McQueen comp slip
paper texture
Cheese McQueen comp slip with patterned illustration
post account logo
Cheese McQueen instagram post
post account logo
Cheese McQueen instagram story
post account logo
Cheese McQueen instagram story
post account logo
Cheese McQueen instagram story
Cheese McQueen Illustrations
Cheese McQueen patterned illustration